Mumbai, India
Hiral
Mamaniya
PRODUCT DESIGNER (UX/UI)
I design research-led products, from the first user interview to a tested prototype. Engineer turned product designer, with an MSc in Human Computer Interaction from the University of Nottingham.
MSc HCI
University of Nottingham
52%
shorter task time across 4 key tasks (KLM-modelled), Avenue
+36%
higher experience rating in testing with 13 evaluators, eBay 2.0
4 of 4
“no” answers gave positioning as the main reason, not visual polish, Nizam’s Fragrances
SELECTED WORK
Two research-led MSc projects, a live client project, a tested mobile prototype and a mixed reality prototype.
MSc HCI
Team of 6
In-car UX
AVENUE
Rear-seat infotainment for passengers who aren’t driving. Testing with 8 people: everyone rated V2 higher, and modelled task time fell 52%.
Read case study
MSc dissertation
Solo
E-commerce
EBAY 2.0
Why shoppers pass over eBay, and a redesign of 3 core pages. Experience ratings rose up to 36% with 13 evaluators.
Read case study
In progress
Client project
Solo · May 2026–Present
NIZAM’S FRAGRANCES
A real redesign for a founder-led attar brand. I tested my first hypothesis and found a bigger problem: the site didn’t look untrustworthy, it just didn’t explain why to choose this brand over 15 others.
Read case study
Design assignment
Solo
Mobile prototype
BEEN A WHILE
A reconnect card for the friend you drifted from, built from a 7-person survey. One unassisted user test found 4 gaps, and I fixed all 4 in the next build.
Read case study
MSc coursework
Mixed reality
Wizard of Oz
CAMPUS QUEST
A location-based trivia game for exploring Jubilee Campus. Players scan hand-drawn Artcodes, hear audio clues and solve puzzles. An early prototype, tested with one participant.
Read case study
HOW I WORK
Each skill links to where you can see it in action.
Research & synthesis
I run interviews and surveys, then turn quotes into themes and design decisions.
See it in eBay 2.0
Interaction design & prototyping
From paper sketches to interactive Figma prototypes, shaped by real constraints.
See it in Avenue
Usability testing
Think-aloud sessions, side-by-side comparisons and task analysis before anything ships.
See it in Avenue
AI-assisted workflows
I use Claude as an assistant to speed up synthesis and iteration, and keep every decision traced to evidence.
See my tools
Working with developers
Two years as a QA engineer taught me to think about edge cases and how designs get built.
See my background
Front-end basics
I learned HTML and CSS in my diploma and degree, so designs stay buildable. This site is built in Framer.
See my tools
ABOUT
I studied Computer Engineering to build things, then realised I cared more about how people use them. Two years as a QA engineer at Zeus Learning showed me good UX from the outside; an MSc in HCI at Nottingham taught me to create it.
Outside work I paint, craft and build things by hand, travel when I can, and have a mild obsession with puzzle games.
Freelance Product Designer
Nizam’s Fragrances · client project
May 2026 – Present
Self-directed design practice
Portfolio, concept projects, AI-assisted workflows
Sep 2023 – Present
MSc Human Computer Interaction
University of Nottingham · Avenue, eBay 2.0, Campus Quest
2022 – 2023
Software Quality Engineer
Zeus Learning, Mumbai
2020 – 2022
TOOLS
Figma
FigJam
Framer
Miro
Claude
Canva
HTML & CSS
LET’S TALK.
I’m looking for product and UX design roles in Mumbai, remote, or where relocation makes sense. I reply within a day.
© 2026 Hiral Mamaniya
Designed and built in Framer
Mumbai, India
Hiral
Mamaniya
PRODUCT DESIGNER (UX/UI)
I design research-led products, from the first user interview to a tested prototype. Engineer turned product designer, with an MSc in Human Computer Interaction from the University of Nottingham.
MSc HCI
University of Nottingham
52%
shorter task time across 4 key tasks (KLM-modelled), Avenue
+36%
higher experience rating in testing with 13 evaluators, eBay 2.0
4 of 4
gaps found in user testing, all fixed in the next build, Been a While
SELECTED WORK
Two research-led MSc projects, a live client project, a tested mobile prototype and a mixed reality prototype.
MSc HCI
Team of 6
In-car UX
AVENUE
Rear-seat infotainment for passengers who aren’t driving. Testing with 8 people: everyone rated V2 higher, and modelled task time fell 52%.
Read case study
MSc dissertation
Solo
E-commerce
EBAY 2.0
Why shoppers pass over eBay, and a redesign of 3 core pages. Experience ratings rose up to 36% with 13 evaluators.
Read case study
In progress
Client project
Solo · May 2026–Present
NIZAM’S FRAGRANCES
A real redesign for a founder-led attar brand. I tested my first hypothesis and found a bigger problem: the site didn’t look untrustworthy, it just didn’t explain why to choose this brand over 15 others.
Read case study
Design assignment
Solo
Mobile prototype
BEEN A WHILE
A reconnect card for the friend you drifted from, built from a 7-person survey. One unassisted user test found 4 gaps, and I fixed all 4 in the next build.
Read case study
MSc coursework
Mixed reality
Wizard of Oz
CAMPUS QUEST
A location-based trivia game for exploring Jubilee Campus. Players scan hand-drawn Artcodes, hear audio clues and solve puzzles. An early prototype, tested with one participant.
Read case study
HOW I WORK
Each skill links to where you can see it in action.
Research & synthesis
I run interviews and surveys, then turn quotes into themes and design decisions.
See it in eBay 2.0
Interaction design & prototyping
From paper sketches to interactive Figma prototypes, shaped by real constraints.
See it in Avenue
Usability testing
Think-aloud sessions, side-by-side comparisons and task analysis before anything ships.
See it in Avenue
AI-assisted workflows
I use Claude as an assistant to speed up synthesis and iteration, and keep every decision traced to evidence.
See my tools
Working with developers
Two years as a QA engineer taught me to think about edge cases and how designs get built.
See my background
Front-end basics
I learned HTML and CSS in my diploma and degree, so designs stay buildable. This site is built in Framer.
See my tools
ABOUT
I studied Computer Engineering to build things, then realised I cared more about how people use them. Two years as a QA engineer at Zeus Learning showed me good UX from the outside; an MSc in HCI at Nottingham taught me to create it.
Outside work I paint, craft and build things by hand, travel when I can, and have a mild obsession with puzzle games.
Freelance Product Designer
Nizam’s Fragrances · client project
May 2026 – Present
Self-directed design practice
Portfolio, concept projects, AI-assisted workflows
Sep 2023 – Present
MSc Human Computer Interaction
University of Nottingham · Avenue, eBay 2.0, Campus Quest
2022 – 2023
Software Quality Engineer
Zeus Learning, Mumbai
2020 – 2022
TOOLS
Figma
FigJam
Framer
Miro
Claude
Canva
HTML & CSS
LET’S TALK.
I’m looking for product and UX design roles in Mumbai, remote, or where relocation makes sense. I reply within a day.
© 2026 Hiral Mamaniya
Designed and built in Framer